Upstream featured in NextD Journal: UNPACKING “How it Works: IBM Design Thinking”

The NextD Journal aims to create lenses to better understand challenges and changes underway within the subjects of Design Thinking, Strategic Design, Meta Design, Strategic Design Thinking/Doing, and Strategic Design Leadership in the 21st century. Upstream’s Tim Sweeney is a regular contributor to the journal and recently provided an analysis of the Design Thinking process described by IBM below. This effort furthers the Upstream mission of advancing the role and capacity of design to drive greater impact. Read the full analysis here.